Privacy Policy

Last Updated: February 2025

1. Introduction

1.1 This Privacy Policy applies to all visitors, viewers, and users of:

  • The website with domain name rankuro.com (the "Website"), owned by POSITIVEREADS LLC (the "Company")
  • Any content placed on the Company's social media profiles
  • Content included in emails from the Company
  • Any other content created by the Company and placed on digital platforms

Collectively referred to as the "Platforms".

1.2 The terms "You" and "Your" refer to anyone who accesses or uses any of the Platforms.

1.3 This Privacy Policy outlines how the Company collects, uses, and shares information about You when using any of the Platforms, including products and services offered. It describes both the Company's and Your legal rights and responsibilities regarding information collected, including personally identifiable information.

1.4 This Privacy Policy does not cover the collection or use of Your data by third-party websites or services, such as payment processors, website hosts, social media platforms, or connected CMS systems. These third-party services are governed by their respective privacy policies.

1.5 The Company reserves the right to modify this Privacy Policy at any time. By using any of the Platforms, You agree to be bound by this Privacy Policy and the Website Terms and Conditions.

2. Data Controller Information

2.1 POSITIVEREADS LLC is the data controller responsible for Your personal data. Our contact details are:

Company Name: POSITIVEREADS LLC Email Address: alex@rankuro.com Website: rankuro.com

2.2 If You have any questions about this Privacy Policy or our data practices, please contact us at the email address above.

3. Age Restrictions

3.1 All content, products, and services provided on the Platforms are intended for adults. The Company does not knowingly collect personal data from individuals under the age of 18.

3.2 The Company makes no representation that information, products, or services on any Platform is appropriate for use by individuals under 18 years of age.

3.3 The Platforms are not intended to be used by children. If You are under 18 years of age, You are not permitted to use the Platforms or provide personal data.

4. Legal Basis for Processing

4.1 Under the GDPR, we must have a legal basis for processing Your personal data. We rely on the following legal bases:

  • Consent: When You have given clear consent for us to process Your personal data for a specific purpose (e.g., email marketing)
  • Contract: When processing is necessary for the performance of a contract with You (e.g., when You subscribe to our services)
  • Legal Obligation: When processing is necessary for us to comply with the law
  • Legitimate Interests: When processing is necessary for our legitimate interests or the legitimate interests of a third party, unless there is a good reason to protect Your personal data which overrides those legitimate interests

4.2 For each type of processing activity, we identify and document the legal basis that we are relying on.

5. Information We Collect

5.1 When You use any of the Platforms, You may provide certain personal data, including but not limited to:

  • Your full name
  • Phone number
  • Email address
  • Physical location
  • Internet Protocol (IP) address
  • Home, mailing, or business address
  • Billing address
  • Credit or debit card information

5.2 The Company may collect Your personal data in the following circumstances:

  • Form Submissions & Downloads: When You submit forms or download content, including Your name, location, and email address.
  • Email Subscriptions: When You subscribe to receive emails from the Company.
  • Contract Performance: When You enter into an agreement with the Company, we collect data necessary to fulfill contractual obligations.
  • Subscriptions: When You subscribe to our services, we collect payment information processed through third-party payment processors.
  • Service Usage: When You use our SEO automation services, we collect data about Your usage patterns and connected websites.
  • Customer Support: When You contact us for assistance or support.

5.3 Website Data

When you connect your website to Rankuro, we collect:

  • URL and domain information
  • Keyword and SEO data from Google Search Console (if connected)
  • Content performance metrics
  • Sitemap and page structure data
  • Competitive analysis data

5.4 Third-Party Account Data

When you connect third-party services, we may collect:

  • Google Search Console: Search performance data, keywords, and impressions
  • WordPress/Webflow: Site structure and publishing credentials
  • OAuth tokens for authorized access

6. How We Use Your Information

6.1 Your personal data may be used to:

  • Personalize Your experience
  • Improve our Platforms, products, and services
  • Provide customer support and manage accounts
  • Process Your requests and transactions
  • Request reviews of services or products
  • Grant access to specific content and services
  • Analyze visitor preferences and tendencies
  • Provide offers and promotions
  • Communicate with You via email, including newsletters and promotional content
  • Track Your service usage and generate analytics
  • Fulfill our contractual obligations to You
  • Generate keyword research and content recommendations
  • Publish content to your connected platforms (WordPress, Webflow)

6.2 For each purpose listed above, we identify and document the legal basis we rely on for that processing activity.

6.3 The Company does not sell Your personal data to third parties and has never done so. We do not intend to share, trade, or sell Your personal data in the future.

7. Data Retention

7.1 We will only retain Your personal data for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

7.2 To determine the appropriate retention period for personal data, we consider:

  • The amount, nature, and sensitivity of the personal data
  • The potential risk of harm from unauthorized use or disclosure
  • The purposes for which we process the data
  • Whether we can achieve those purposes through other means
  • The applicable legal requirements

7.3 After account deletion, we may retain certain data for up to 90 days for legal and operational purposes. In some circumstances, we may anonymize Your personal data for research or statistical purposes, in which case we may use this information indefinitely without further notice to You.

8. Sharing Your Information

8.1 As a general rule, the Company does not disclose Your personal data to third parties without Your consent, except in the following circumstances:

  • The Company may share information with trusted service providers who assist in operating the Platforms, such as website hosting partners, email marketing services, payment processors, and other service providers necessary to deliver products and services.
  • The Company may disclose information to comply with applicable laws related to intellectual property infringement, legal claims, or investigations related to the Platforms.

8.2 Service providers we use include:

  • Stripe: Payment processing (PCI-DSS compliant)
  • Supabase: Database hosting and authentication
  • Vercel: Application hosting
  • Resend: Transactional email delivery
  • Google: Search Console API access
  • AI Providers: Content generation (Anthropic, Google)

8.3 When we share Your data with third-party processors, we ensure they:

  • Only process Your data on our instructions
  • Implement appropriate technical and organizational measures to protect Your data
  • Do not use Your data for their own purposes
  • Comply with applicable data protection laws

9. International Data Transfers

9.1 We may transfer Your personal data to countries outside the European Economic Area (EEA) for processing.

9.2 Whenever we transfer Your personal data out of the EEA, we ensure a similar degree of protection is afforded to it by implementing at least one of the following safeguards:

  • Transferring to countries that have been deemed to provide an adequate level of protection for personal data by the European Commission
  • Using specific contracts approved by the European Commission (Standard Contractual Clauses) which give personal data the same protection it has in Europe
  • Transferring data to US-based providers that have certified their compliance with recognized data protection frameworks

9.3 Please contact us if You want further information on the specific mechanism used by us when transferring Your personal data out of the EEA.

10. Analytics and Tracking

10.1 The Website collects certain information automatically through log data and analytics services. This includes Your IP address, browser information, internet service provider details, and operating system information.

10.2 Analytics services collect information about Your location, pages visited, browsing history, device information, traffic patterns, and general usage patterns.

10.3 This information is used to analyze user behavior, improve Platform performance, and enhance products and services offered to You.

10.4 We have a legitimate interest in using analytics to improve our website and services, but we implement these services in a privacy-friendly way and provide options to opt out where possible.

11. Cookies

11.1 The Website uses cookies to facilitate Your use of the Website. Cookies are small data files with unique identifiers sent to Your device. The Website automatically collects non-personal information including:

  • IP address
  • Domain names requested
  • Pages visited
  • Geographic location
  • Referring websites
  • Visit dates and times
  • Session length
  • Frequency of visits
  • Operating system
  • Browser capabilities

11.2 We categorize cookies as follows:

  • Strictly Necessary Cookies: Essential for the Website to function and cannot be switched off. They are usually set in response to actions you make, such as setting privacy preferences, logging in, or filling in forms.
  • Performance/Analytics Cookies: Allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us know which pages are the most and least popular and see how visitors move around the site.
  • Functional Cookies: Enable the Website to provide enhanced functionality and personalization. They may be set by us or by third-party providers whose services we have added to our pages.

11.3 When You first visit our Website, You will be presented with a cookie banner giving You the option to accept or decline non-essential cookies.

11.4 You have the option to disable cookies on Your device, but this may limit Your ability to view all features and content of the Website.

12. Email Communications

12.1 You may subscribe to or unsubscribe from the Company's email list. By subscribing, You agree to receive newsletters, updates, promotional materials, and other content related to the Platforms and the Company's products or services.

12.2 We will only send marketing communications to You if:

  • You have given Your explicit consent to receive such communications; or
  • You have purchased goods or services from us, and You have not opted out of receiving marketing communications

12.3 Your email information is kept confidential, and the Company does not share, trade, or sell Your email address with third parties, except as otherwise stated in this Privacy Policy.

13. Unsubscribing

If You no longer wish to receive communication from the Company, You can unsubscribe by clicking the "unsubscribe" link in any email or by contacting the Company directly at alex@rankuro.com.

14. Your Privacy Rights Under GDPR

14.1 Under the GDPR, You have the following rights:

  • Right to Access: You have the right to request copies of Your personal data.
  • Right to Rectification: You have the right to request that we correct any inaccurate or incomplete information we hold about You.
  • Right to Erasure: You have the right to request that we delete Your personal data in certain circumstances.
  • Right to Restrict Processing: You have the right to request that we restrict the processing of Your personal data in certain circumstances.
  • Right to Data Portability: You have the right to request that we transfer the data we have collected to another organization, or directly to You, under certain conditions.
  • Right to Object: You have the right to object to our processing of Your personal data in certain circumstances.
  • Rights Related to Automated Decision Making and Profiling: You have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning You or similarly significantly affects You.

14.2 The Company will respond to Your requests within one month. If we cannot comply with Your request, we will explain why.

14.3 You will not have to pay a fee to access Your personal data or to exercise any of Your other rights. However, we may charge a reasonable fee if Your request is clearly unfounded, repetitive, or excessive.

15. Accessing and Updating Your Data

15.1 To exercise Your privacy rights, contact the Company at alex@rankuro.com.

15.2 Your request must include adequate information to verify Your identity, such as Your name and address, and must describe Your request with sufficient detail for the Company to understand and respond appropriately.

15.3 The Company may request additional information to confirm Your identity before processing Your request.

15.4 The Company will respond to Your request without undue delay and at the latest within one month of receipt, which may be extended by two additional months when necessary due to complexity or volume of requests.

16. Data Security

16.1 We have implemented appropriate technical and organizational measures to protect Your personal data against unauthorized or unlawful processing, accidental loss, destruction, or damage. These include:

  • Encryption of data in transit (HTTPS/TLS)
  • Secure payment processing through Stripe (PCI-DSS compliant)
  • Database encryption at rest
  • Regular security assessments and updates
  • Access controls and authentication

16.2 Despite our efforts, no internet transmission is completely secure, and the Company cannot guarantee the absolute security of Your personal data.

16.3 When making purchases, You are directed to third-party payment processors to complete transactions. Information provided during checkout is not stored on the Website but is provided to the payment processor.

16.4 We have procedures in place to deal with any suspected personal data breach and will notify You and any applicable regulator of a breach where we are legally required to do so.

17. Third-Party Links

Our Service may contain links to third-party websites. We are not responsible for the privacy practices of these sites.

18. Updates to This Policy

18.1 This Privacy Policy is effective as of February 2025.

18.2 The Company reserves the right to modify this Policy at any time. By using any of the Platforms, You accept any amendments made.

18.3 It is Your responsibility to check the Website regularly for updates. For material changes, the Company will notify You by email or by posting a notice on the Website.

18.4 Continued use of any Platform after publication of changes constitutes acceptance of those changes. If You do not agree to this Policy, You must not use the Platforms.

19. Complaints

19.1 If You have a complaint about our use of Your personal data or response to Your requests regarding Your personal data, You have the right to lodge a complaint with a supervisory authority.

19.2 We would, however, appreciate the chance to deal with Your concerns before You approach a supervisory authority, so please contact us in the first instance at alex@rankuro.com.

20. Contact Information

For questions, requests, or comments regarding this Privacy Policy or Your personal data, please contact the Company at:

POSITIVEREADS LLC Email: alex@rankuro.com Website: rankuro.com

Privacy Policy