Tutorial: How to Do Effective Keyword Research
Tutorials1 min

Tutorial: How to Do Effective Keyword Research

SB

Sophie Bernard

December 10, 2024

Introduction to Keyword Research

Keyword research is the foundation of any successful SEO strategy. Without the right keywords, even the best content won't be found.

Step 1: Initial Brainstorming

Start by listing all the terms your customers might use to find your products or services.

Step 2: Analyze Competition

Look at which keywords your competitors are targeting. Use Rankuro to identify opportunities they've missed.

Step 3: Evaluate Potential

For each keyword, analyze:

  • Monthly search volume
  • Ranking difficulty
  • Search intent

Step 4: Prioritize and Organize

Create keyword clusters by theme and prioritize based on your ability to create quality content.

Using Rankuro to Automate

Our platform automatically analyzes your competitors and suggests the most relevant keywords with their metrics.

Keyword Research Features

  • Import from Google Search Console
  • Content gap analysis
  • AI-powered suggestions
  • Export to your editorial calendar

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Tutorial: How to Do Effective Keyword Research | Rankuro